How to recreate an existing digital communication base to upgrade both the backoffice and blog maintenance?

Sucena Advogados is a unique boutique business law firm, blending the best of French and Portuguese cultures to offer unparalleled expertise and cross-border connections to its clients. With a strong presence in both countries, Sucena Advogados is the go-to choice for businesses seeking top-notch legal advice and strategic counsel.
She needed to revamp her website to move towards a more modern and user-friendly management system for integrating news and handling registrations.
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To modernize the site structure and simplify blog management.

Modernizing the backoffice of a CMS can result in a more efficient, secure, and user-friendly website management experience, ultimately leading to improved performance and growth for your website.

Entrust us with your growth webmarketing

We will plug your business to the ⚡
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https://kinguru.pt/wp-content/uploads/2023/03/msadv-newsroom-bg-850x1280.jpg

Lack of modern functionalities and difficulty in managing and updating content.

We worked closely with Karine Martins, the CMO as a Service that is managing all the social marketing to increase impact and acquisition of leads.

Modernizing the backoffice of a CMS can provide several benefits, including:

  1. Improved user experience: A modern backoffice can provide a more intuitive and user-friendly interface for content creators and administrators.
  2. Streamlined content management: With a modern backoffice, it is easier to manage and organize content, including scheduling posts, creating drafts, and publishing content across various platforms.
  3. Increased efficiency: Modern backoffice tools can automate many manual tasks, saving time and effort for content creators and administrators.
  4. Better security: A modern backoffice often includes the latest security features to protect against cyber threats, keeping your website and data safe.
  5. Enhanced scalability: A modern backoffice can handle a higher volume of content, making it easier to grow and expand your website as needed.

We build the website

We based ourselves on existing elements to create a better version of the site.

We needed to keep the essence of the design of the site while making some subtle changes and focusing on the back-office structure. The content strategy was already in place and was not part of the request. We implemented a simplified article and media management system to provide a better user experience.

It is essential to help people understand what make your business a good business, what makes you different, and talk to your costumers showing your work, your process and your skills because that’s what most followers want to see.

New identity
New brand communication
A lot of pictures
A bunch of videos around process and creation
https://kinguru.pt/wp-content/uploads/2023/03/msadv-home-scaled.jpg
A new home, with elegant display
Content has to be readable, with space and well chosen representative pictures.
Presenting all the categories to help users to get to what they're looking for and SEO.
https://kinguru.pt/wp-content/uploads/2023/03/msadv-post.jpg
A new home, with elegant display
Content has to be readable, with space and well chosen representative pictures.
Presenting all the categories to help users to get to what they're looking for and SEO.
https://kinguru.pt/wp-content/uploads/2023/03/msadv-team.jpg
All services presented
More content around their services. Explaining what the do with nice pictures of them.
https://kinguru.pt/wp-content/uploads/2023/03/msadv-news.jpg
A new home, with elegant display
Content has to be readable, with space and well chosen representative pictures.
Presenting all the categories to help users to get to what they're looking for and SEO.